Associates Operating Agreement - What's Changed

Here are all of the updates we will make to the Amazon Associates Program Operating Agreement and Program Policies effective November 1, 2024:

We have:

Added a section on our upcoming Creator Ads Boost program. This program is designed to provide additional earning opportunities for influencers in our Amazon Influencer Program (AIP). This program is currently only available to influencers in the US.
Specified that creators cannot accept compensation in exchange for posting a customer review on product detail pages in accordance with Amazon’s Community Guidelines.
Clarified that data provided to creators in connection with the Associates Program should only be used for performance monitoring purposes.
Added language to allow Amazon to contact creators via SMS and push.

ASSOCIATES PROGRAM OPERATING AGREEMENT

November 1, 2024 Version

Any person or entity that participates or attempts to participate in our associate marketing program (the “Associates Program” and such person or entity, “you”, or an “Associate”) must accept this Associates Program Operating Agreement (this “Agreement”) without change. By registering for or using the Associates Site, you agree to this Agreement, including the Program Policies (defined in Section 12), which are incorporated by reference (for example, our Associates Program Participation Requirements, Associates Program IP License, Associates Program Commission Income Statement, and Associates Program Trademark Guidelines). Content you post on the Amazon.com website must abide by Amazon's Community Guidelines, including the prohibition of customer reviews that are created, edited, or removed in exchange for compensation. Please read the policies and guidelines carefully.

Replaces equivalent provisions from March 1, 2024 Version

ASSOCIATES PROGRAM OPERATING AGREEMENT – ADDITIONAL PROVISIONS

November 1, 2024 Version

We may send communications relating to the Associates Program from time to time, including but not limited to, email, push, and SMS. In addition we may (a) monitor, record, use, and disclose information about your Site and users of your Site that we obtain in connection with your display of Special Links and Program Content (for example, that a particular Amazon customer clicked through a Special Link from your Site before buying a product on the Amazon Site),(b) review, monitor, crawl, and otherwise investigate your Site to verify compliance with this Agreement, and (c) use, reproduce, distribute, and display your logo and implementation of Program Content displayed on your Site as examples of best practices in our educational materials. For information on how we process personal information, please see the relevant Amazon Privacy Notice as set forth in Schedule 4.

Replaces equivalent provisions from March 1, 2024 Version

We may send you emails relating to the Associates Program from time to time. In addition we may (a) monitor, record, use, and disclose information about your Site and users of your Site that we obtain in connection with your display of Special Links and Program Content (for example, that a particular Amazon customer clicked through a Special Link from your Site before buying a product on the Amazon Site),(b) review, monitor, crawl, and otherwise investigate your Site to verify compliance with this Agreement, and (c) use, reproduce, distribute, and display your logo and implementation of Program Content displayed on your Site as examples of best practices in our educational materials. For information on how we process personal information, please see the relevant Amazon Privacy Notice as set forth in Schedule 4.

ASSOCIATES PROGRAM POLICIES – PARTICIPATION REQUIREMENTS

November 1, 2024 Version

Upon your request but subject to our approval, we may issue you additional “sub-tag” Associate IDs that permit you to monitor and optimize the performance of your Special Links by including different sub-tags in the URLs of different Special Links. Under no circumstances may you associate any sub-tag, other ID or reporting provided in connection with the Associates Program, with a specific end user of your Site (e.g., you may not dynamically assign sub-tags to users as they arrive on your Site for purposes of monitoring such users’ behavior).

Replaces equivalent provisions from March 1, 2024 Version

Upon your request but subject to our approval, we may issue you additional “sub-tag” Associate IDs that permit you to monitor and optimize the performance of your Special Links by including different sub-tags in the URLs of different Special Links. Under no circumstances may you associate any sub-tag with a specific end user of your Site (e.g., you may not dynamically assign sub-tags to users as they arrive on your Site for purposes of monitoring such users’ behavior).

ASSOCIATES PROGRAM POLICIES – CREATOR ADS BOOST PROGRAM POLICY

November 1, 2024 Version

The following terms apply if you are invited and agree to participate in the Creator Ads Boost Program.

You acknowledge and agree that the content you post onto the Site(s) associated with the Creator Ads Boost Program is considered Submissions. You authorize us to request, obtain and use performance metrics or data from third-party service providers (including Meta and other social media site providers) regarding your Site and your use of the Associates Program (“Performance Metrics”) to enable us to create and publish ads containing or incorporating the Submissions and provide, develop, evaluate, and improve the Associates Program and its underlying technologies.

You may terminate your participation in the Creator Ads Boost Program by clicking “Opt Out” here. If you terminate your participation of the Creators Ads Boost Program, Amazon will use commercially reasonable efforts to discontinue our use of your Performance Metrics within 3 business days from the date of your opt-out request or the effective date of termination (as applicable).

You represent and warrant that you, your use of the Associates Program and your Site will not, and you will not authorize or encourage any third party to, directly or indirectly generate impressions, engagements, click-throughs, or any other actions for any advertisement unit through any automated, deceptive, fraudulent or other invalid means, including through repeated manual clicks, the use of "robots" or other automated tools. YOU WILL DEFEND, INDEMNIFY, AND HOLD US, OUR AFFILIATES AND LICENSORS, AND OUR AND THEIR RESPECTIVE EMPLOYEES, OFFICERS, DIRECTORS, AND REPRESENTATIVES, HARMLESS FROM AND AGAINST ALL CLAIMS, DAMAGES, LOSSES, LIABILITIES, COSTS, AND EXPENSES (INCLUDING ATTORNEYS’ FEES) RELATING TO YOUR ACTUAL OR ALLEGED BREACH OF THESE REPRESENTATIONS AND WARRANTIES.

Equivalent provisions from March 1, 2024 Version

New Provision. No prior equivalent provision